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Product Development & Execution

Develop Partnerships to Improve Time-to-Market, Innovation, and Productivity

This article asks when partnerships can improve innovation, productivity, and time-to-market rather than merely add another supplier. For product leaders…

Doug Ringer ·

Doug Ringer

This published work explores a practical product-business question through the lens of Product Development & Execution.

This article asks when partnerships can improve innovation, productivity, and time-to-market rather than merely add another supplier. For product leaders today, outside partners are a strategic capacity and capability decision that requires clear interfaces, ownership, expectations, and measures of business value.

Original publication: Design World

Why it still matters

The underlying leadership question remains relevant: connect customer and market evidence, clear decision rights, and disciplined execution to the business outcome.

Publication context

Originally published by Design World. The date associated with the source record is November 1, 2016.

Publication context

Product Development & Execution

Doug Ringer

Product management is a business role.

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